Content Strategy Online

  • ABOUT
  • WHAT WE DO
  • SAMPLE WORK
  • CONTACT

Get Noticed: Add an Emoticon to Your Email Subject

April 8, 2019 by Michelle Keane

Get Noticed: Add an Emoticon To Your Email Subject If you engage in email marketing (which you definitely should!) then you probably wonder how to ensure that your message is seen amid the stream of emails that most of us receive each day. In addition to crafting a great subject line, adding an emoticon to […]

Filed Under: Smart Tip

Eisenhower Decision Matrix

March 14, 2019 by Michelle Keane

Eisenhower Decision Matrix

When building your online platform, there are literally dozens of tasks you could or should be doing each day. Your time is precious and you want to be as productive and effective as possible with the finite amount of time you have. It can feel overwhelming just trying to prioritize where to focus or even how to get started. […]

Filed Under: Organization Tagged With: eisenhower decision matrix pdf

GDPR Privacy Policy Checklist

November 12, 2018 by Michelle Keane

Privacy Policy Checklist

A comprehensive privacy policy is a cornerstone of GDPR best practices. It informs your website visitors of the type of data you are collecting, what you are doing with that data, and who has access to it. In disclosing this information, you are limiting liability while also letting your audience know that their privacy rights […]

Filed Under: GDPR, Smart Tip

How (and why) to get an SSL Certificate

November 2, 2018 by Michelle Keane

What is an SSL Certificate? In broad terms, SSL (Secure Sockets Layer) is additional security for your website and its visitors. An SSL Certificate creates an encrypted link between the web server and a browser. This connection safeguards the data passing between them, keeping it private and secure from malicious attempts to eavesdrop, alter data, […]

Filed Under: GDPR

Setting up Google Analytics on your Website

September 29, 2018 by Michelle Keane

  Google Analytics is a free website tracking service that reports website traffic, conversions, user behavior, and more. It shows you how much traffic your website receives, which is especially relevant if you use your website to generate revenue. It can also show you the source of your traffic so you can determine if your […]

Filed Under: Building

Lead Magnets: 6 Key Elements Every Lead Magnet Should Have

August 30, 2018 by Michelle Keane

Lead Magnet Checklist

  Simply put, a “Lead Magnet” is a small yet valuable item that you offer to your website visitors for free in exchange for their email address. It is one of the most effective forms of lead generation because it offers something desirable that generally delivers a positive outcome for the recipient. The exchange often […]

Filed Under: Building Tagged With: lead magnet

Free Stock Imagery Resource Guide for Websites and Blogs

January 15, 2018 by Michelle Keane

free images for a website or blog

Are you looking for free stock images for a website or blog? Sites like Istock, Shutterstock, or Getty Images have some really great content but if you need a lot of images for your site or other publications it can get costly, quick. It’s also important to ensure that the images you’re using on your […]

Filed Under: Building Tagged With: free images for a website or blog, Image Resource

Wise Brain Bulletin

December 15, 2017 by Michelle Keane

The Wise Brain Bulletin offers skillful means from psychology, neurology, and contemplative practice, for personal growth and well-being. Michelle Keane edits the WBB and each issue is designed and laid out by the CSO graphic design team.

Filed Under: Work Tagged With: wise brain bulletin

ANNA MASON

November 19, 2017 by Michelle Keane

Anna Mason is an award-winning professional artist. She teaches her unique method for painting amazingly life—like botanical art to people all over the world via her online school.

Filed Under: Work

MELANIE GREENBERG

November 9, 2017 by Michelle Keane

Dr. Melanie Greenberg is a clinical psychologist, author, speaker, and business coach. Melanie help clients to grow personal strengths and skills, live mindfully and with compassion, overcome adversity, and build authentic connection with themselves and others. EMAIL LIST “LEAD MAGNET”

Filed Under: Work

  • 1
  • 2
  • 3
  • Next Page »

Our Location

We're based in the heart of historic Novato, CA - just 20 minutes from the Golden Gate and San Francisco. Given the nature of our work, we happily serve clients worldwide.

Start a Project

We'd love to hear about your upcoming project!
Tell us about it by filling out our
contact form.

Prefer to Speak Live?

Book a free 15-minute consultation.

Copyright © 2025 · Content Strategy Online · Website & Online Marketing Solutions for Small Business

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are ok with our terms. :) Got it